Publication:
Narrative Advertising Models and Conceptualization in the Digital Age Preface

Simple item page
dc.contributor.authorYilmaz, Recep
dc.contributor.authorIDYilmaz, Recep/0000-0003-3406-2755
dc.date.accessioned2020-06-21T13:27:14Z
dc.date.available2020-06-21T13:27:14Z
dc.date.issued2017
dc.departmentOMÜen_US
dc.department-temp[Yilmaz, Recep] Ondokuz Mayis Univ, Fac Commun, Publ Relat & Publ Dept, Kurupelit, Turkey --en_US
dc.description.abstract…en_US
dc.identifier.endpageXXIen_US
dc.identifier.isbn9781522523741
dc.identifier.isbn9781522523734
dc.identifier.startpageXVIIen_US
dc.identifier.urihttps://hdl.handle.net/20.500.12712/12742
dc.identifier.wosWOS:000404737400002
dc.language.isoenen_US
dc.publisherIGI Globalen_US
dc.relation.ispartofseriesAdvances in Marketing Customer Relationship Management and E-Services (AMCRMES) Book Series
dc.relation.journalNarrative Advertising Models and Conceptualization in the Digital Ageen_US
dc.relation.publicationcategoryDiğeren_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.titleNarrative Advertising Models and Conceptualization in the Digital Age Prefaceen_US
dc.typeEditorialen_US
dspace.entity.typePublication

Files

Collections

WoS İndeksli Yayınlar Koleksiyonu