Publication:
Antecedents and Consequences of Travelers' Trust Towards Personalized Travel Recommendations Offered by ChatGPT

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dc.authorscopusid56313904900
dc.authorscopusid58622306200
dc.authorscopusid57222111328
dc.authorscopusid57211265299
dc.authorwosidAli, Faizan/B-8454-2015
dc.authorwosidYasar, Buket/Mik-9294-2025
dc.authorwosidDogan, Seden/Lgy-8775-2024
dc.contributor.authorAli, Faizan
dc.contributor.authorYasar, Buket
dc.contributor.authorAli, Laiba
dc.contributor.authorDogan, Seden
dc.contributor.authorIDAli, Faizan/0000-0003-4528-3764
dc.contributor.authorIDYasar, Buket/0009-0004-0541-148X
dc.contributor.authorIDDogan, Seden/0000-0001-8547-7702
dc.date.accessioned2025-12-11T01:26:18Z
dc.date.issued2023
dc.departmentOndokuz Mayıs Üniversitesien_US
dc.department-temp[Ali, Faizan; Dogan, Seden] Univ S Florida, Muma Coll Business, Sch Hospitality & Tourism Management, 8350 N Tamiami Trail, Sarasota, FL 34243 USA; [Yasar, Buket] Kocaeli Univ, Fac Tourism, Umuttepe Campus, TR-41380 Izmit, Kocaeli, Turkiye; [Ali, Laiba] NUST, NUST Business Sch, H-12 Campus,Off Srinagar Highway, Islamabad 44000, Pakistan; [Dogan, Seden] Ondokuz Mayis Univ, Fac Tourism, Samsun, Turkiyeen_US
dc.descriptionAli, Faizan/0000-0003-4528-3764; Yasar, Buket/0009-0004-0541-148X; Dogan, Seden/0000-0001-8547-7702en_US
dc.description.abstractThis study examines the influence of relevance, credibility, usefulness, and intelligence of the personalized travel recommendation offered by ChatGPT on travelers' trust and behavioral intentions. First, a lay theory study was conducted to test travelers' intuitive beliefs by collecting data from 102 panelists recruited on Prolific. The second study was based on the data collected from 344 respondents via Amazon MTurk. Findings indicated that ChatGPT personalized travel recommendation's relevance, credibility, usefulness, and intelligence significantly positively influence perceived trust. Moreover, perceived trust has a significantly positive influence on behav-ioral intentions. It is the first study that has focused on travelers' interaction with ChatGPT by integrating the affordance-actualization theory and the model of ad credibility. Practical implications and relevant future research suggestions are also provided.en_US
dc.description.sponsorshipUniversity of South Florida Sarasota Manatee's Faculty Professional Development Committeeen_US
dc.description.sponsorshipThe authors did received support from University of South Florida Sarasota Manatee's Faculty Professional Development Committee.en_US
dc.description.woscitationindexSocial Science Citation Index
dc.identifier.doi10.1016/j.ijhm.2023.103588
dc.identifier.issn0278-4319
dc.identifier.issn1873-4693
dc.identifier.scopus2-s2.0-85172441821
dc.identifier.scopusqualityQ1
dc.identifier.urihttps://doi.org/10.1016/j.ijhm.2023.103588
dc.identifier.urihttps://hdl.handle.net/20.500.12712/43728
dc.identifier.volume114en_US
dc.identifier.wosWOS:001072052200001
dc.identifier.wosqualityQ1
dc.language.isoenen_US
dc.publisherElsevier Sci Ltden_US
dc.relation.ispartofInternational Journal of Hospitality Managementen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectChatGPTen_US
dc.subjectPersonalized Travel Recommendationsen_US
dc.subjectRelevanceen_US
dc.subjectCredibilityen_US
dc.subjectUsefulnessen_US
dc.subjectIntelligenceen_US
dc.subjectTrusten_US
dc.titleAntecedents and Consequences of Travelers' Trust Towards Personalized Travel Recommendations Offered by ChatGPTen_US
dc.typeArticleen_US
dspace.entity.typePublication

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